By examining consumer spending, jobs, and salaries within the SaaS industry, these companies can move towards better understanding and incorporating consumer trends to help businesses within the SaaS industry succeed. BetterBuys, in an effort to better understand how these trends work and affect businesses, have conducted and released a new survey that examines how consumer trends operate within SaaS. They open their survey with the following: Some of the key findings of the survey illuminate where the industry is headed as more companies push to incorporate SaaS technology. It was found that more than 1,400 new SaaS companies have sprung up in the last five years – spreading the competition beyond major companies like Adobe, Cisco, and IBM. It’s also a good growth opportunity for those looking to build their career within Saas – Massachusetts, Maryland, Washington, Virginia, and Colorado are the top states, with analysts being the most in-demand position. To gain valuable insights into the SaaS industry amidst these notable trends, we analyzed various data about consumer spending, job listings and salaries, and top SaaS companies and company types. To discover where the industry has been as well as where it’s headed, read on for a big-picture view of the state of SaaS.” Incorporating SaaS into the workplace can be beneficial to help push your company to match the need in the industry.
