Doctor Strange, the next installment in the Marvel Cinematic Universe, is poised to completely revamp the 3D film experience. As one of the most uniquely magical characters in the Marvel comic books, the storyline will provide the perfect environment for a wide range of 3D effects that will have moviegoers drooling by the end of the opening credits. Much like Avatar, this movie will be using 3D technology to enhance the plot rather than distract from it. With alternate universes and copious displays of magic expected to be a large part of the film, the three-dimensional effects will provide a unique look at the characters, the plot, and, perhaps most importantly, that Marvel-style action that makes fans line up around the block for just a glimpse at Benedict Cumberbatch. Of course, there might be other reasons… It’s no secret that 3D technology has had a few different waves of popularity, typically spurred on by one movie that innovates on the previous installments. As the entertainment industry remains the perfect landscape for technological revolution, this could be the mainstream catalyst 3D needs to make a bigger impact on consumers in the market. Photo: Flickr / Prishank Thaka