Co-founders Ruzwana Bashir and Oskar Bruening have established partnerships with celebrities, chefs, fashion designers, athletes, and local talents to provide both typical and atypical Vegas activities. “Although 80 percent of travelers are shopping for activities online, one in five activity providers do not even have a website,” says Bashir. “The vast majority do not even have a way to take online bookings.” Want to roll the strip VIP style? Go for the Hyde nightclub package that puts you in control of the Bellagio fountains, seats you at the best table available, and heats things up with a 30 liter bottle of Ace of Spade champagne. If you are already a professional Vegas nightlife goer, abduct your family and friends for a round trip Area 51 photo tour. You get to see everything shot of the actual facility and…they are telling me I’ve said too much already. For those who have the desire to adventure but cannot make up their mind, Peek has you covered. The ‘Perfect Days’ feature offers insightful recommendations for a perfect day of fun from people like UFC fighter Martin Kampman or Zappos CEO Tony Hsieh. Peek takes care of the back end for all of the providers, like bookings, transactions, and scheduling, so the people organizing your activity can focus completely on you.