According to a new study from Paychex, women are more trustworthy business owners than men. The study focused on generational and gender differences and women were more trustworthy as Millennials (women: 21.1 percent vs. men: 19.4 percent) and as Generation X (women: 25.4 percent vs. men: 10.2 percent). Only for Baby Boomers were men considered more trustworthy as business owners, and even then it was by a margin of less than 2 percent. So why are women business owners more trustworthy than men? Well, other than the obvious, research has had a wide range of reasons: Is trust enough to convince gender gappers that women need to be better represented in tech? Unlikely. Tragically, all the studies and statistics in the world haven’t been able to sway the people in charge to make a change. Fortunately, women entrepreneurs don’t seem hindered, as they’ve been starting up in droves. And hopefully, their contributions to the tech community will speak for themselves and make an impact all on their own.
